branding + site + membership set up
No fluff. No bullshit. Just the raw, unfiltered truth about making art that actually matters.
When Laurken Kendall built MP, she wasn’t looking to create another cookie-cutter photography course. She wanted a space that felt like sitting across from her at a bar, whiskey neat, getting the realest advice you’ve ever heard about making photography your craft, your career, your life.
This platform needed to hold that weight—unapologetic, honest, electric. We built a brand that strips everything down to the essentials. No excess. No bullshit. Just deep, intentional learning for photographers who want more—more mastery, more truth, more edge.
The website isn’t just a place to log in. It’s a space to dig in. To unlearn, to refine, to sharpen your vision until it cuts. Clean, immersive, and stripped of all the fluff, it mirrors Laurken’s approach—direct, no-nonsense, built for those who are ready to do the work.
Because good photography isn’t about presets and pretty light. It’s about seeing. And MP is here to teach you how.
*Note: Mopho has evolved since it started, But Im so fucking proud to have created with Laurken the first version of it.
Project